Marketing Operations Specialist


Puppet, Inc.


Posted Under: Portland, Oregon jobs in Advertising; Advertising jobs in zipcode 97201
Posted On: 2018-06-23 12:00:00

Summary of Role

The marketing operations specialist supports the marketing operations team by developing and driving continued automation, integration and improvement in transactional, lead generation, data gathering, and email marketing efforts.

This role splits focus between marketing operations and email marketing support and requires a strong understanding of marketing fundamentals, enterprise B2B sales cycles, and email marketing best practices.

The marketing operations specialist is a fantastic opportunity to work with a global team and to establish a career growth path in marketing operations and multichannel marketing.

Responsibilities

Under the direction of the Director of Marketing Planning and Operations and the Sr. Marketing Operations Manager youll:


  • Support the companys marketing automation infrastructure and processes- including lead flow, nurture, lead scoring, lead routing, email marketing, and reporting and analysis.
  • Support the marketing analytics framework and regular cadence of reporting.

  • Support ad-hoc requests related to marketing operational excellence (e.g. reporting, list creation, tool support, etc.)
  • Manage lead and contact lists, segmentation, cleaning, uploads, etc.

  • Maintain dashboards and run-rate reporting.
  • Support the management of marketing infrastructure through collaboration with marketing, sales and the business operations team.

  • Documenting and help keeping our internal knowledge base documentation up-to-date.



    • Build Marketo programs including, but not limited to, HTML emails, landing pages, event landing pages, Smart lists, nurture programs, etc.

      Qualifications


      • Ability and desire to work in a fast-paced environment working with multiple cross-functional teams.
      • Proven ability to manage multiple projects of varying complexity.
      • Strong interpersonal, written, and verbal communication skills.
      • High level of initiative and strong problem solving skills.

      • Ability to excel in a team-oriented atmosphere.
      • A learner. Interested and excited to learn and implement learnings.

        Required


        • BA or BS degree.
        • 3 years related work experience.
        • 2+ years experience with marketing automation platforms, ideally Marketo.
        • 2+ years experience with a CRM, ideally Salesforce.com.
        • 2+ years experience with email marketing and landing page development.
        • Basic HTML and CSS experience.
        • Intermediate Excel experience.
        • 1+ year experience with Jira or other task/project management tool.
        • Based in Portland, US at Puppet office.

          Essential Job Functions


          • Requires logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
          • Requires contact with others (face-to-face, by telephone, virtual meetings, VOIP or otherwise) and working and interacting in a group or team.

            Application Instructions

            Please include a cover letter with your application addressing the following:


            • Why are you interested in working for Puppet?
            • What about this role gets you excited?
            • HTML or plain text email and why?

              Working for Puppet

              Puppet is leading the movement that will define the next decade of software.

              Today its characterized by the general realization that for companies to remain relevant, they have to constantly provide great software to their users.

              Tomorrow its defined by a world of frictionless software change where any company can deliver a better experience to their users, at any moment.

              Were building a world of unconstrained software change. Where the software that powers everything around us is always available, is constantly modern, and accessible from anywhere

              The company is growing fast and we're determined for everyone here to have a real impact on the company and our customers every day. We're driven and restless. We encourage creativity and collaboration. By challenging each other, we foster continuous improvement.

              Here at Puppet, our values are our "culture code" and guide all that we do. They embody who we are as a team, as a community, and as a business. Thats why we hire carefully for individuals who clearly represent our company values. That means being connected to the communities we serve (around the globe and online), having an understanding that candid conversations can drive innovation, those who know how to ask themselves the right questions to drive customer benefit, and those who understand that the many people, perspectives and places that makeup our company are key to our success.

              Puppet offers excellent health benefits for employees and family, a flexible time-off policy (that we do insist you use), and a variety of methods to grow your skills and further your career. We have employees all around the US, the UK, Sweden, Canada, the Czech Republic and Australia. Our headquarters in downtown Portland, Oregon, is one block off Tom McCall Waterfront Park with views of Mt. Hood, Mt. St. Helens and the Willamette River.

              More than 30,000 companies including more than two thirds of the Fortune 100 use Puppets open source and commercial solutions to achieve situational awareness and drive software change with confidence. We power companies including Twitter, Yelp, Disney, Google, Citrix, eBay, NYSE, Cisco WebEx, Salesforce, Bank of America and PayPal.

              Our investors include Kleiner Perkins Caufield & Byers, VMware, Google Ventures, Cisco, True Ventures, Radar Partners, and Emerson Street Partners.

              Puppet is an equal opportunity employer and considers qualified applicants for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, marital status, national origin, ancestry, age, veteran status, disability, or any other protected class.

              If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact +1-877-575-9775 for assistance.

              PM16